How to Start a Cyber Cafe
The internet is a significant thing to everybody nowadays, which means that many people expect to access it wherever they are. This is where cyber cafes come in handy, simply because there is nothing better than being able to sit down in an excellent environment and get to work.
Before we look at how you can start your cybercafe, let’s take a look at what precisely a cybercafé is.
They are also widely known as internet cafes that provide access to computers with the internet. They first started to gain traction in the ’90s, with the very first one being opened in 1994 in Dallas, Texas. Since then, they have only gotten more popular because of the internet’s high demand. They also typically have other pieces of technology such as printers, scanners, and over recent years gaming consoles. Ever since the release of Steam in 2003, more and more people have been using cybercafes to allow them to be with their friends but also play games at the same time.
As great as they sound, people may have quite a few concerns when starting their cybercafes. For example, with many people accessing the internet cheaply and easily from their own homes, you may wonder if there is still a demand for cybercafes. The answer to that is, yes, they are still very much in demand. Simply because, whilst so many people do have access to the internet at home, there are still quite a lot of people who don’t.
Therefore, it is easier for them to head out to a place to access the internet, such as a cyber cafe. Some people work from home, and maybe they want to have a change of scenery. That is where the cybercafe will come in handy because they can get out of the house while still doing their work.
So, how can you start your cyber cafe?
You need to do many different things and that you need to consider before starting up your cybercafe. They can be pretty pricey, which is one of the main things you need to consider. It can cost anywhere between £10k to well over £100k. However, that all depends on the size of your café.
- Find a good location.
The location of your cybercafé is vital. It can be the thing that makes or breaks your business. For example, if you decide to locate it in a busy town centre, this will attract a lot more people, it will enable you to attract the curious types of people as they pass by. That may mean that costs are higher for you, but it can also mean that you will attract more customers. Whereas, if you are out of the way of the busy spots, you may only bring in customers explicitly looking for a cybercafe.
You may even want to consider sitting in your cyber cafe near a student campus, as they constantly work on computers and need the internet.
2. Write a simple business plan.
It has been proven that planning things in detail will allow you to succeed a lot more. Having a business plan can improve your success results to improve by around 30-50%.
Business plans are vital, and they do not need to be complicated. They can be used as a roadmap for how to structure, run, and grow your cybercafe. You should decide on a style that suits you and your business. However, sometimes it is easier to just stick to traditional plans. This includes:
- An executive summary – this tells the reader what your company is and why it will be successful.
- A company description – this provides information about your company in great detail.
- Market analysis gives you a better understanding of your markets, your competitors, and your target market.
- Organisation and management – tell your reader how your company will be structured and who will run it.
- Marketing and sales – this is where you will describe how you will attract customers and what will set you apart from the crowd.
3. Get the required licenses and permits.
These are the most important things that you need to do. This is simply because you will not be able to run your business in the way you want to without the correct permits and licenses. Without them, you may not even be able to open your business. This includes getting a software license. All of your computers should have this. You may also need to get a gaming license to enable your customers to make e-sport bets or gamble online.
4. Choose the right equipment.
This is very important. When you start up your business, you do not need to buy the best of the best. It simply would not make financial sense to do this. That is something that you can focus on in the future when your business is comfortable and secure in its earnings and position in the market.
It would make more sense to buy equipment that is reliable and reasonably priced. Therefore, if you need to replace it, it isn’t going to cost an arm and a leg. Mainly because typically, a cybercafe updates things every 2-3 years to keep things up to date.
5. Start to promote!
Once you have done all of that and your business is ready to welcome customers. You can begin to promote yourselves. This can be done through many different things such as social media adverts, handing out flyers, hanging up posters around the area. You can offer promotions, such as ‘bring a friend and get a discount,’ this will make more and more people visit, as they will be bringing their friends, then said friend could come back with another friend, and so on.
Other useful links from our knowledge centre:
How to Identify A Great Business Idea
Register Your Company Name
9 Ways to Grow a Small Business
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