Nimble is a Customer Relationship Management (CRM) technology that helps businesses track their activity, manage their clients and identify ways to advertise their products. Found in 2008 in California, the Nimble objective is to offer a platform with a wide variety of features, each of which is categorised to help achieve a specific goal. For example, some features are used for advertisement and marketing, some are used to solve customer queries efficiently, and others strengthen relationships between colleagues to complete company tasks faster.
Features of Nimble are categorised below:
The Nimble CRM is priced at £19 each month, or £14.50 each month with a yearly contract.
Nimble helps build relationships between clients and colleagues by ensuring that all communications are managed in a way that is timely and accessible. For example, having a unified account that combines messages from all platforms and holds them in the same software is incredibly beneficial because messages are not lost when switching from one mode of communication to the other.
Moreover, messages from all platforms are allocated to their contacts so that when a client is viewed, all communication with them is organised in one place. Not only can contacts be synced, but also calendars. Essentially, this means that every employee can add or modify events displayed on their colleague’s calendar, ensuring that information reaches everyone in the company—up to 2GB of storage for each user, allowing for sufficient space to save files.
Customer support is designed to respond to customers’ queries or resolve ongoing issues as fast as possible. For instance, employees can put together a list of common mistakes, possible problems, or customer reviews by having a support centre. If clients run into a potential issue, they can refer to the page instead of calling the company. On this page, difficulties observed can be displayed, and a guide on how to resolve them written by employees and comments made by actual customers. This way, customers can find clients with similar problems and solve them through their observations.
In the meantime, agents save time by not repeating a resolution to numerous customers. However, sometimes customers have questions that cannot be answered in the support centre forum and need to contact a staff member. When this is the case, they can email agents or arrange appointments, consequently explaining why their call proves to customers that they are valued and listened to.
Marketing is crucial in a business because it is a way of finding prospective customers and convincing them why they should be involved with the company. Although it is an enjoyable and social task, marketing can also be an arduous process repeated continuously with numerous different people, and Nimble CRM can avoid this administration.
A fast way to advertise is through sending messages, yet instead of copying a text each time, it can be broadcasted to many contacts simultaneously through group messaging. Another way of doing this is by templates, which are customised messages that can be saved and copied whenever the need arises, without having to write a new message each time. All of these messages and calls are saved and reported to be viewed in the weeks progressing, and reminders can even be scheduled in the calendar to notify agents when they should next communicate with contacts.
Office 365 is a widespread integration that, combined with Nimble transforms the way businesses communicate. Existing contacts from Outlook and other Office 365 software are combined with Nimble.
A comprehensive contact is made with all collective details such as telephone number, email, social media profiles and notes. Not only is this inclusive profile created, but all previous conversations from different platforms are integrated onto one interface so that messages and call logs are stored and, therefore, agents can be up-to-date on the customer’s history.
Another possible integration is Google Workspace, cloud-based software that lets you an instant message, group call and share files like text documents, statistics or slides. Furthermore, information is securely saved on the drive.
By joining both systems, colleagues can hold videoconferences to discuss customers or set objects and deadlines and collaborate on projects together and share these files so that tasks are completed quicker.
Nimble – To Conclude
Overall, Nimble is a CRM that makes communication easier by integrating contacts, messages, and files to be more easily accessible. With Office 365 or Google Workspace integrations, a comprehensive phone system with voice calls and instant messages is established.
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